| Key difference | Use YCloud’s Embedded Signup flow without obtaining Meta qualifications, so you can start your WhatsApp business quickly. | Use your own Meta App for customer Embedded Signup and integrate it with YCloud. |
| Best for | Teams that want to start a WhatsApp business quickly. | When you have higher requirements for the customer experience and want to use your own Meta App for customer signup. |
| Meta applications and reviews | None | Meta Tech Provider Business Verification Meta App review |
| Embedded Signup entry point | YCloud-hosted link / SDK button | Embedded Signup based on your own app |
| Integration work | Create links on your server and receive webhooks; integrate the SDK if needed. | Configure a Partner Solution and integrate Embedded Signup and APIs. |