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Create a journey

Create a Journey to automate the next actions for contacts who meet the conditions you set. Start with an available template or build a flow from scratch.

Before you start

Prepare the entry condition, Sender, template message, and follow-up actions you want to use. If you plan to add tags or use message-status checks, decide how they should support the flow before you begin.

Open Journey

Open the Journey workspace in YCloud to view your existing Journeys or create a new one.
Full Outbound Journey workspace with the inactive demo Journey.

Open Outbound > Journey to view existing Journeys or select Create Journey.

Start from a template or build from scratch

Select Create Journey, then choose one of the following options:
  • Start from a template to begin with an available flow that you can adapt to your use case.
  • Build from scratch to configure every part of the flow yourself.
Create new Journeys dialog with Build from scratch and available templates.

Choose Build from scratch or an available template. Shopify templates require a connected store.

Configure the trigger

A Journey needs a Trigger. Configure the entry conditions, select a Sender, and choose the entry rule for your flow. The entry rule determines whether a contact enters only the first time that they match the conditions or each time that they match them.
Full Journey canvas with configured Trigger settings

Configure the entry condition, Sender, and entry rule. This demonstration Journey remains inactive.

Add and configure steps

Add the steps that should run after the Trigger. For example, you can send a template message, wait before the next action, check a message status, or add a tag. Configure each step before you connect it to the next step. Keep the flow focused on one customer outcome, such as following up after a message or applying a tag after a response.
Inactive Journey connecting a contact-created Trigger to a template message

Connect the configured Trigger to the next step. This example sends a welcome template when activated.

Review and save

Review the Trigger, every step, and the connections between steps. Correct configuration errors before you save the Journey as Active. Choose Inactive if you want to save the flow before activating it. Choose Active when the flow is ready to run.
Save the Journey dialog over the complete Journey canvas.

Choose the Journey status before saving. This example remains Inactive.

If a step has a configuration error, correct it before you activate the Journey.
Full Journey builder showing an unconfigured Trigger and validation errors.

Select Check to find incomplete fields and missing connections before activating the Journey.

What to do next

Learn how to configure each option in Journey components.