WhatsApp pricing update and Message limit changes on Oct.

The Flagged phone number quality state is possible.

If your business phone number quality rating has been set to Flagged for the last 7 days, we will decrease its limit by one level, immediately.

The Flagged phone number quality state is no longer possible.

If your business phone number quality rating drops, its messaging limit will not be downgraded.

• Your business phone number is connected
• Your business phone number quality rating is Medium or High)
• In the last 7 days, your business has utilized at least half of your current messaging limit

• You are sending high-quality messages across all of your business phone numbers and templates.
• In the last 7 days, your business has utilized at least half of your current messaging limit

For a business phone number to become eligible for 1,000 messages per second:

• The business phone number must be able to initiate an unlimited number of messages in a rolling 24-hour period.
• The business phone number must be registered for use with Cloud API. If the number is registered for use with On-Premises API, it must be migrated to Cloud API first.
• The business phone number must have a Medium quality rating or higher.

For a business phone number to become eligible for 1,000 messages per second:

• The business portfolio associated with the phone number must have an unlimited messaging limit.
• The business phone number must be used to message 100K or more unique WhatsApp user phone numbers, outside of a customer service window, within a moving 24-hour period.
• The business phone number must have a Medium quality rating or higher.

If you meet our eligibility requirements, we will automatically upgrade your business phone number to 1,000 mps within 12 hours.