Skip to main content
Contact attributes are used to store a contact’s basic information, source, tags, and interaction status. With contact attributes, you can view customer information in the contact list and contact details, and use attributes for filtering, segmentation, and follow-up operations. Contact attributes include system attributes and custom attributes:
  • System attributes: Automatically generated or updated by YCloud, such as nickname, phone number, source, create time, and last contacted time.
  • Custom attributes: Created by team members based on business needs, such as customer level, purchase intent, store location, or business type.

Common System Attributes

Common contact attributes include:
AttributeDescription
NicknameThe contact’s original nickname, usually synced from WhatsApp profile information.
Phone numberThe contact’s primary phone number, usually synced from WhatsApp or entered manually.
EmailThe contact’s email address.
Country / RegionThe country or region associated with the contact, usually identified based on the phone number or profile information.
SourceThe contact source, used to indicate whether the contact came from a message, link, import, API, ad, or another entry point.
Source IDThe unique identifier of the contact source, usually used to record the original ad source or channel source.
Source URLThe original URL associated with the contact source, such as an ad, campaign, or entry link.
TagTags assigned to the contact for classification, filtering, and follow-up operations.
OwnerThe email address of the team member responsible for managing the contact.
Create timeThe time when the contact was first created in the system.
Last contactedThe most recent time when an interaction occurred with this contact.
Last connected numberThe WhatsApp Business number or channel number most recently used to communicate with this contact.
Attributes marked as System are system attributes. They are usually generated or updated automatically by YCloud based on contact information, source, conversations, imports, or integration data.

Source

Source, also known as Contact source, is one of the most commonly used system attributes for contacts. It indicates where the contact first entered YCloud, and can be used to identify acquisition channels, analyze ad performance, or filter contacts from different entry points. Source may include the following enum values:
SourceDescription
Inbound messageThe contact connected with your WhatsApp number by sending an inbound message.
Link / QR CodeThe contact connected with your WhatsApp number through a link or QR code.
Manually addedThe contact was manually added by a team member.
File importThe contact was added through file import.
ShopifyThe contact was synced from your Shopify store to YCloud through the Shopify integration.
API addedThe contact connected with your WhatsApp number through the YCloud API.
ADThe contact connected with your WhatsApp number through Meta Click-to-WhatsApp ad traffic. Learn more about Meta CTWA Ads.
TikTok ADThe contact connected with your WhatsApp number through TikTok Messaging Ads. Learn more about TikTok Messaging Ads.
PostThe contact connected with your WhatsApp number through Facebook posts or similar entry points.
CallingThe contact connected with your WhatsApp number through WhatsApp Calling.
WhatsApp Business AppThe contact connected with your WhatsApp number through WhatsApp Business App.
UnknownThe system cannot identify how the contact connected with your WhatsApp number, or the source was not recorded in historical data.
For example, if you want to view contacts generated by TikTok ads, you can filter by “TikTok AD”. If you want to view contacts synced or created through Shopify, you can filter by “Shopify”.
Full Contact list with the Source filter open and Tiktok AD selected.

Filter contacts by Source. This example selects Tiktok AD; the demo account has no matching contacts.

Add a Custom Attribute

If system attributes do not meet your business management needs, you can add custom attributes.
  1. Log in to your YCloud account.
  2. Go to Settings > Contact > Attributes.
  3. Click Add Attribute.
Full Settings Attributes page behind the Add a new attribute form.

Define the attribute name, unique key, description, and format, then select Add.

  1. Enter the attribute Name and a unique Key. Optionally add a Description, then select a Format.
  2. Click Add to finish.
The saved custom Text attribute in the full Settings Attributes page.

The saved attribute appears in the list with its format and description.

Edit or Delete an Attribute

After an attribute is added successfully, you can view it on the Settings > Contact > Attributes page. You can also edit or delete it as needed.
Attribute row with the edit icon and the open Delete menu.

Use the pencil icon to edit an attribute, or open its actions menu to find Delete.

Before editing or deleting an attribute, check whether it is being used in contact filters, segments, automation workflows, or other operational scenarios, to avoid affecting existing contact management workflows.