Outbound Calling Guide

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Requirements

To use outbound WhatsApp Calling, your business account must meet these conditions:

1. The Business Portfolio messaging limit has reached the 2,000-customer tier.
2. The business number’s registered country or region is not:
   • United States
   • Canada
   • Türkiye
   • Egypt
   • Vietnam
   • Nigeria

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Calling rules

1. The customer must grant permission before the business initiates an outbound call.
2. You can send no more than two calling-permission request messages within 72 hours.
3. You can initiate no more than 100 outbound voice calls within 24 hours.

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Request customer permission

Send a Calling Request template message. The customer can allow or reject the request.

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Create a Calling Request template

1. Go to Templates.
2. Create a template with the Calling Request button.
3. Enter the message content and submit the template for review.

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Send the request from Inbox

After the template is approved:

1. Open Inbox.
2. Start a conversation for a new contact, or open an existing conversation.
3. Select the approved Calling Request template and send it.

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Send the request with Campaign

For a larger audience, create a Campaign and select the approved Calling Request template. After sending, use the campaign statistics to review results and permission activity.

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View customers who granted permission

Open Calling > Permission list. The list shows permission records within your role and data-access scope.

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Place an outbound call

Before calling, confirm that:

• The customer has granted permission and it remains valid.
• You have outbound access to the selected business number.

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Method 1: Permission list

1. Open Calling > Permission list.
2. Find the customer.
3. Click the call action.

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Method 2: Calling workspace

1. Open Calling.
2. Click + Calling.
3. Enter the customer’s phone number.
4. Select the business number to use.
5. Start the call.

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Method 3: Inbox

1. Open Inbox and select the customer conversation.
2. Open WhatsApp Calling.
3. Click Call out.

See Calling in Inbox for the Inbox workflow.